Product management is all about finding unsolved problems in the marketplace and creating solutions to these problems, as well as working effectively across the white space of your organization.

This two-day advanced workshop blends lecture and class discussion to provide attendees with an increased understanding of the Product Management vs. R&D relationship and responsibilities, including a toolkit of practices, which can be immediately used to help you begin moving your product company into a market leadership position.

This seminar will blend lecture and class discussion with a collaborative group session focusing on a case study.

Objectives:

• To increase understanding about the Product Management vs. R&D relationship and responsibilities
  Management vs. R&D relationship and responsibilities
• To increase understanding of key software product management success areas
• To provide ideas, practical suggestions and tools for attendees to take back and implement in their companies